Mobile medical brewing billions of gold mines 6 concept stocks or outbreaks

Editor's Note: Authoritative channels have learned that China is pushing the mobile medical industry, which means that the relevant industry chain faces huge development prospects and investment opportunities, which deserves close attention from the market.

Internet spurs medical reform mobile medical brewing billion gold mine

With the continuous development of mobile communication technologies, the Internet medical industry that provides medical services through telemedicine , wearable portable devices, etc. is gradually growing, and has been favored by Internet giants such as Tencent, Baidu, and Alibaba and other industrial capital investments. Under the background of the difficult reform of the medical system, Internet medical care is expected to break through the shortcomings of traditional medical services by improving the efficiency of medical institutions, allowing patients to take the initiative, and “sinking” high-quality medical resources, and generate traditional medical service models. Subversive influence has become an important lever to incite medical reform. According to industry insiders, China's mobile medical market will reach a scale of about 12.5 billion yuan in 2017, and the biggest problem facing the development of Internet medical care is still policy barriers.

Capital "getting together" into the subversion of traditional medical models

Medical institutions, mobile operators, medical device manufacturers, terminal manufacturers, software solution providers, etc. actively participate in the reform and innovation of medical models through the Internet. With the use of mobile phones, computers and other Internet terminals, the public goes to the hospital to see a doctor, register, pay no longer need to line up, and even directly at home to seek medical advice has become a reality.

At Beijing Chaoyang Hospital, a doctor opened the tablet computer that he carried with him in the morning, and logged in to see the overall situation of the inpatient and new patient. The name of one of the patients in the point, the patient's name, bed number, admission time, doctor in charge, etc. are displayed on the screen. In Beijing Friendship Hospital, with the help of a service platform called “Future Hospital”, as long as you download and install the Alipay wallet, you can search for “Beijing Friendship Hospital” in the “service window” and bind the card number to the mobile phone. The operations of registration, payment, and investigation of reports have greatly shortened the time for medical preparation.

At present, in major cities such as Beijing, Shanghai, Hangzhou, and Chengdu, more and more public hospitals are using mobile devices such as mobile phones to improve medical efficiency. These changes make patients more convenient from registration, outpatient, examination, surgery, and hospitalization.

The beautiful “money scene” of the Internet medical industry has attracted a large influx of capital. Since 2014, Internet companies have set off a boom in investing in mobile healthcare. In May, Alibaba launched the “Future Hospital” program; in mid-August, “Spring Rain Mobile Health” announced the completion of USD 50 million financing; in September, “Clove Garden” received Tencent’s investment of USD 70 million; in October, the registered network received USD 100 million financing. Frequent financing practices in this area have caused widespread concern. It is also known that there are more than 2,000 APP products developed in the market for hospitals.

Relieve the difficulty of "seeing a doctor"

Let patients take the initiative

"An important reason for the difficulty of visiting people and registering is that information is asymmetrical, and Internet big data can make patients 'eyes and ears clear when choosing hospitals and doctors, thus alleviating the 'difficulty of seeing a doctor'." Shen Wei, director of the Sichuan Provincial Health Planning Commission Said.

The reporter learned from many interviews that the new medical model that provides medical services through mobile communication technologies such as surveillance, telemedicine, and wearable portable medical equipment is gradually forming five major advantages.

Improve the efficiency of medical institutions and achieve timely and effective transmission through the network. The Internet connects doctors to patients, connects medical data, and realizes rapid sharing of data in ward rounds, infusions, diagnosis, registration, and laboratory tests.

Let patients take the initiative and use the network to achieve remote "seeking medical advice." China's traditional medical services are characterized by monopoly and professionalism. Doctors have a strong information advantage. This is one of the reasons why it is difficult to solve the problem of patients seeing a doctor and expensive medical treatment. On the Internet, patients can consult with multiple doctors at the same time, choose the doctor who answers the most quickly, or the most patient, to take greater initiative.

Collect personal information in all directions and provide personalized service. Through various types of wearable devices such as smart bracelets, people can collect their own physical signs data and transmit them to the medical center anytime and anywhere, to achieve continuous monitoring of personal health status, and to provide timely medical guidance.

It is conducive to "sinking" high-quality medical resources to the grassroots level, so that people can get better medical care without going far. The distribution of medical resources in China is uneven. The medical conditions in the poor and poor areas are still very backward. Online medical treatment and remote medical treatment can quickly cover high-quality medical resources in these areas.

It is beneficial for the competent authorities to regulate the medical institutions more effectively. In the past, hospital prescriptions and case data were scattered in various hospitals, and doctors “over-medical” and “big prescriptions” sometimes occurred. By setting up an Internet supervision platform, doctors' medical behaviors are presented online in real time, which is conducive to the competent authorities to curb "big prescriptions" and alleviate the "expensive medical treatment" of ordinary people.

The Internet medical industry will also have a disruptive impact on traditional medical service models. Han Xiaofang, director of the Beijing Medical Reform Office, believes that with the rapid development of the mobile medical industry, the control of patient information will promote the hospital from providing medical services to providing personalized health services that better meet the needs of patients. It is estimated that by 2017, China will become the second largest mobile medical market in the world, and the general medical treatment methods in China will also undergo tremendous changes.

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