Medical treatment 160 sudden war: no medical app successfully explored a new profit model

On January 9th, the “2014 China Internet Economy Summit and Shenzhen Internet Annual Conference” was held in Shenzhen Civic Center, and was awarded the 2014 Shenzhen Top 100 Internet Enterprises for medical treatment.

Medical treatment 160 is the only O2O platform in China that provides comprehensive medical services in and out of hospital. The platform provides services such as appointment registration, medical consultation, consultation, evaluation, and follow-up of special diseases. At the same time, the platform is also the official appointment registration platform for health departments such as Shenzhen and Dongguan.

Luo Ningzheng, general manager of Shenzhen Ningyuan Technology Co., Ltd. and founder of Medical Doctor 160, told reporters that the platform had received a $5 million Series A financing in early 2014 and will complete the B round of financing before the 2015 Lunar New Year. According to statistics, there are more than 2,000 apps in the field of health care in China, but so far there is no real success of an app, and there is no successful business model. Luo Ningzheng said that Internet medical care is still in the stage of cultivating users' habits. It is not a subsidy to win the market like a taxi app. It is a marathon. In this regard, the medical care 160 will focus on accelerating the market layout in the next three years, cultivating user habits, and breaking through many medical health apps through the multi-gene profit model of “software + internet + medical”.

More than 25 million appointments for registration services

The medical doctor 160 was born in 2006. It was the first to manage the system software for each department of the hospital. Since 2010, it has been involved in the appointment of medical services. The founders Luo Ningzheng and Wang Mingjun worked in the information department of Shenzhen Hospital. They are very familiar with the business of hospital information systems. They have also been paying attention to building a network of relationships with hospitals, providing many products for the hospital to accumulate mature channels.

Starting from Shenzhen, the medical treatment 160 has covered more than 600 hospitals in 29 provinces and cities such as Guangdong, Hunan, Henan, Hubei and Shanghai, and has become a relatively large Internet medical service platform in China. 2014 is the brutal growth of Internet medical and mobile medical in China, and it has begun to impact the traditional medical treatment model.

This year is also a year of rapid growth in medical care 160. According to the official data of the medical treatment 160, as of the end of 2014, more than 25 million appointments have been registered. In 2014, the number of service visits exceeded the total of the past three years. More than 290,000 doctors offered appointment services joined the doctor assistant. The number of doctors has exceeded 7,000, and the number of registered users has exceeded 10 million. The number of online consultations and referrals that have been launched for four months has exceeded 100,000, and the platform traffic has increased tenfold.

The contents of the 160 service platform for medical treatment mainly include pre-diagnosis appointment registration, consultation and post-diagnosis consultation, and chronic disease management. "The main body of China's medical services is our public hospitals, which are hospital-based medical treatments." Luo Ningzheng said that the hospital 160 is committed to building an out-of-hospital patient service system for hospitals, from registration before admission to admission. Specialized disease management full-service, "This is our core advantage, and hospitals are the best place for us to integrate medical service resources."

In addition to serving the hospital, the doctor 160 also provides doctors with doctors' App products, providing patients with 160 WeChat public service, helping doctors and patients to interact, refer to and add services in time. Luo Ningzheng said that doctors as the main body of medical services are the most important resources for the medical platform 160. They want to fully exploit hospital resources, activate doctor resources, and precipitate patient resources through this platform. Through the platform, the doctor and the patient are better connected. For this, the doctor 160 will cooperate with doctors and hospitals to conduct consultation consultation and chronic disease management services. It is reported that 95% of the doctors' resources on the 160th line are from tertiary hospitals, 80% are doctors in the top three hospitals, and the rich doctor resources have consolidated their industry status and competitiveness.

Explore the "software + internet + medical" profit model

Throughout the development of the domestic Internet medical industry , although the current stage has ushered in the golden age of explosive development, more than 2,000 medical health apps have emerged across the country, but so far there has not been an App that has achieved success and gained recognition from users. The profit model in the Internet medical field is still in the exploratory stage.

What kind of business model is currently being created by the medical doctor 160? Luo Ningzheng said that the biggest competitive advantage of medical treatment 160 is that there is a "software + Internet" dual-gene team, plus hundreds of doctor resources across the country, to provide customers with "software + Internet + medical" multi-gene services The model can connect the network with the hospital resources, and its business model is also obtained from these service models. According to reports, the main business of medical treatment 160 - the appointment registration of public hospitals is free of charge, only a small number of appointments registered with private hospitals are charged, according to the amount of services and services, monthly charges of 10,000 - 20,000 Yuan does not wait.

Another piece of profitable cooperation with hospitals comes from hospital software. Ningyuan Technology's software product Blue Dragon Hospital Infection Management System is the most well-known and authoritative product in the field. There are more than 4,700 hospital customers nationwide, of which more than 40% are top three hospitals. Software services have also become one of the important channels for the company to profit and accumulate hospital resources.

In the case of Internet medical care, there are wired and offline profit models. Online is the doctor's value-added service, providing doctor assistant consultation services for fee sharing. There are several ways to provide doctor consultation services on the platform. One is to consult on a per-time basis. This is mainly a free way. There is also an online “plus” service that is completely free and is designed to help patients apply for a plus when the appointment number is full. There is also a monthly subscription service, which costs between 100 and 600 yuan a month, with an average of 200-300 yuan. "Doctors mainly use the spare time to provide services, and the service charges are set by the doctors themselves." Luo Ningzheng said that doctors charge 70% of the service fee and the platform receives 30%.

PTZ Solar Camera

• 2MP 1920*1080 / 4MP 2592*1520 (Optional)
• 3.5W Power,Solar panel universal adjustment, built-in super capacity battery
• Ultra-low power standby, quick wake up in 0.2 seconds
• PIR Human detection + AI Human shape detection
• High-performance ISP and 1/2.7" progressive sensor, blacklight full color
• Built-in microphone and loudspeaker,support two way audio
• Support Cloud storage and local storage
• APP support Android/IOS
• IP65 waterproof

• Support Integrated installation and Split installation

Solar CCTV PTZ Camera,Home Security Outdoor Camera,Security Outdoor Solar Camera,Solar Camera,Solar CCTV PTZ Camera,Home Security Outdoor Camera,Security Outdoor Solar Camera,Solar Camera,Solar CCTV PTZ Camera,Home Security Outdoor Camera,Security Outdoor Solar Camera,Solar Camera,Solar CCTV PTZ Camera,Home Security Outdoor Camera,Security Outdoor Solar Camera,Solar Camera

PTZ Solar Camera,Solar CCTV PTZ Camera,Home Security Outdoor Camera,Security Outdoor Solar Camera,Solar Camera

Shenzhen Fuvision Electronics Co., Ltd. , https://www.outdoorsolarcameras.com