Australian Media Says Australian Dairy Products Have Opportunity to Enter Chinese Market

According to Hong Kong Dagong News reported on August 7, an Australian media report said that Fonterra milk products were contaminated by botulinum bacteria hit the New Zealand dairy industry, but let the Australian industry to find a good opportunity. With the market panicking about New Zealand's milk products, some Australian milk powder brands are striding forward into the Chinese baby milk powder market, which is worth up to 10 billion yuan.

The report said that some days ago, some milk products made in New Zealand were detected with botulinum, and China has stopped importing all New Zealand milk powder. The safety issue is threatening the annual dairy products trade value of 9.4 billion yuan between China and New Zealand. Australian dairy producers quickly responded and grabbed the Chinese market, hoping to swallow the gap left by the dairy industry in New Zealand.

New Zealand infant formula milk powder is hot in China. Last year, nearly 90% of China’s 1.9 billion infant formula milk powder was imported from New Zealand.

Australian News Limited conducted an exclusive interview with Peter Nathan, the CEO of A2, the Australian dairy company, which confirmed that the company is producing at full capacity infant formula milk powder that will appear on Australian shelves at the end of this month. 9 The end of the month will land in China.

"Our current market share is over 7%, and our sales have increased by 50% compared to the previous year. We are still the fastest growing dairy producer," said Nathan. "In the Coles and Woolworths supermarkets, Sales volume of A2 formula milk powder ranked first and second respectively."

Nathan said that the company hopes to export milk powder with a total value of 60 million yuan to China before 2016.